When I decided that I wanted to start a blog that spoke to people with creative business aspirations, I had to try and narrow down exactly how I would define a creative business and the types of information that I would focus on.
The UK Government Department for Digital, Culture, Media and Sport categorises the creative industries as:
- Advertising and Marketing
- Design and Designer Fashion
- Film, Video, TV, Radio and Photography
- IT, Software and Computer Services
- Museums, Galleries and Libraries
- Music and Performing and Visual Arts
This list provided me with a wide range of creative disciplines that I could focus on. I felt however that this might be limiting as I could think of other business services and products that could also be thought of as creative but were not included in the definition.
So I looked at the trusted Oxford Dictionary for the definition of Creativity and I found that creativity is “The use of imagination or original ideas to create something; inventiveness”. This is what I was looking for! This definition is wider and more inclusive of interesting and new ideas that cannot easily fit into a specific discipline and this will shape the kinds of topics that I will be discussing on this blog. Being a creative person means that you might think differently and see the world through an original lens , leading to amazing and significant ideas and businesses.
If you have a new idea or are improving an existing idea that uses your imagination to creative something and be inventive,then stick around because this is the place for you!